Famous author Lilly Walters says, “The success of your presentation will be judged not by the knowledge you send but by what the listener receives."
In the age where social media is everyone’s main source of news and culture, captivating your target audience with branding that accurately portrays your aesthetic is now more important than ever. Your brand has to immediately click with the correct people. Additionally, it has to stand out since there is an infinite amount of content on the internet.
First thing’s first: The instagram page where I post my personal artwork matches directly with my website and portfolio. I believe this helps me to appear polished while also expressing my ideal artistic style.
I have also done social media design for those I know. On instagram, the best way to create a cohesive aesthetic is to create a bio and highlight reel covers that show the overall brand of the content posted on your page.
This instagram page belongs to a friend of mine who enjoys Neo-hippie culture, raving, femininity, creativity, and the color pink. I wanted to do my best to capture her “vibe,” as she would say.
OMSI HUMANISTIC ROBOT/ AI ADVERTISEMENT DESIGN (2019)
I am proud to announce that my digital postcard designs were chosen for printed postcard advertisements back in OMSI. I even got the opportunity to pass these out in the OMSI lobby, which was a wonderful experience seeing actual people react to my designs face-to-face.
OSU DRIVE ADVERTISEMENT COMPETITION FINALIST (2018)
I was also a finalist for poster/ social media design of the 2018 Oregon State University food drive. While the University decided to go a different direction in the competition, I am still proud of the mock-ups I made. Ad design is a great passion of mine.
Sample Poster for OSU 2018 Food Drive (Ed. II)
Sample Poster for OSU 2018 Food Drive (Ed. III)
Sample Poster for OSU 2018 Food Drive (Ed. I)